Brazil
From September to December 2024, I had the opportunity to complete a semester abroad in Curitiba, Brazil. During these three months, I took marketing-focused courses, allowing me to broaden my strategic vision and explore new creative approaches in an international context.
One of my favorite classes ! We learn how to think a brand from the brand discovery to the brand execution. A truly indispensable courses when you want to work in anyway with a brand and help it grow.
We saw the basics of economics and how it can be creative. I loved the part where we study intelligence.
The purpose was to understand how a specific region of Brazil operates. To achieve this, we studied various aspects of this territory.
We learn to create creative projects in a sustainable way. I loved the way it resonate with what I made with the Ecoresponsables of Jules Rieffle.
Analyze how international leaders use leadership and management in their field.
Analyze why the city we chose is a smart city by examining different aspects.
During this course we learned to understand what is a Brand strategy what is the content and the process of creating a strategy.
List of courses taught at FAE
Some projects
Barcelona Smart city
Michelle Obama Leadership & Management
Rapport Southeast Economics, geopolitics & economics contexts
But Brazil was also...
Meeting incredible people
We met some incredible girls and they made us discover Brazil. Since our come back in France we talk a lot and plan to make them come to France.
Brazilian are incredibly friendly, loving and sharing to everyone
A dream for a plant lover
Brazil has an amazing and incredibly diverse flora. In forest but also in every cities. You can see huge trees and many plants hanging from them. I was always amaze to see imposing Philodendron, tiny fern and infinity Pothos. My friends made fun of me for always stopping and taking pictures of plants but I had any regrets and I will never forget those dream environment. I let you scroll down to some of the pictures I took. Most of them came from the most amazing place to see Brazilian diversity of plants : The Botanical garden of Rio. My favorite picture is the first one, a bush of Philodendron gloriosum. It's a commun plant in tropical weather but those were so big and majestic. I have one in my home since a year but he look not as beautiful as the wild form in Brazil.
